From cooking with it to applying it on your skin, the craze around coconut oil hair treatment is here to stay. Here is why coconut oil is a choice ally for those with dry, frizzy and curly hair.

1. Must-have ingredient to fight bacteria, fungus and infections

Coconut oil is equally loved by Ayurveda practitioners, Sri Lankan women, and Hollywood celebrities. It has a plethora of great benefits: it is moisturizing, antibacterial, antifungal, and can even help whiten teeth. Indian and Polynesian women swear by it to maintain their long, shiny locks.

2. Miraculously repair dry, frizz-prone and curly hair

Rich in fatty acids, vitamins (specifically E and K) and minerals, coconut oil quickly penetrates into the hair fibre and covers it with a protective film that helps preserve moisture while adding shine, strength, and suppleness. Coconut Oil shampoos, hair serums, and masks have the ability to treat dry and frizzy hair, as well as flyaways.

- As a pre-shampoo treatment: protects hair and helps preserve its moisture.

- As a leave-in treatment: helps add shine to dull strands.

- On clean hair (dry or wet): gives locks a soft, silky finish.

3. Coconut oil pampers your scalp

Beautiful hair also starts with a healthy scalp. Unfortunately, factors like the use of chemical products, seasonal and weather changes, and stress can all cause scalp irritation. Coconut oil is recommended to help reduce itching, the accumulation of dead skin cells, flakes and the appearance of dandruff. It moisturizes the skin and leaves it feeling soft, smooth, and clean. Use it as a leave-in treatment, mask or oil by gently massaging it into the hair to help it penetrate while activating blood circulation.

4. Coconut oil smells like you’re on a tropical vacation

Also called “copra oil”, coconut oil is made from dried coconut kernels (meat). Does its smell conjure up images of the beach? It’s no surprise: coconut oil is used to make monoi oil, which is often found in sunscreen. The fragrant oil has been part of Polynesian women’s beauty routine for centuries, and is made by soaking Tahitian gardenias in coconut oil.