Discover 6 new bold shades for a vibrant mane.


Feeling adventurous? Garnier’s new Olia Bold collection is a must to get a new fabulous mane! The 6 daring shades, Intense Copper, Light Intense Auburn, Deep Violet, Rose Gold, Deep Rose and Violet Red achieve maximum colour performance while visibly improving hair quality. Plus, the formula is ammonia-free and uses an exclusive 60% oil blend with natural flower oils in the dye. Learn more about the trend and find the perfect colour for you!


The Bold Trend

The rose-gold hair trend has exploded this year; celebrities like Kylie Jenner, Ashley Benson, Katy Perry and many others have tried this fun shade, which is more wearable and natural than pastel and candy colours. Pink hair also hit the runway with models like Georgia May Jagger and Fernanda Ly sporting the look.


Choosing the Right Bold Hair Colour for You

There is a bold hair colour for everyone; the key is to choose the right one, depending on your skin tone. It’s so easy: you simply need to opt for a colour that is in the same undertone as your skin.


For example, if you have a cool skin tone, you should go for cooler shades. Avoid warm colours like orange, red and yellow. Instead, choose cool pinks, blues and violets, which will look amazing with your complexion.


Same thing if you have a warm undertone: stick to warm shades! You should stay away from cool blues, greys and greens, as well as most violets. Warm pinks with hints of gold or bright reds and oranges are your best bet for a killer mane.


How to Wear the Bold Trend

The best thing about the bold trend is that it can be worn in a million different ways. Some will dare to go for a full head, but you can also play with your colour and experiment. For example, you can add a few streaks to your hair, dye your ends, or, if you’re feeling extra audacious, try a two-tone gradient!


How to Take Care of Bold Colours

A vibrant, long-lasting colour starts with the right hair products for coloured hair. However, you should wash your hair as little as possible to keep it healthy and maintain your colour. A good trick for a non-damaging wash is to rinse your hair with cold or lukewarm water, which will seal the cuticle and lock in your colour. Also make sure to use a colour-protecting shampoo and conditioner like Whole Blends Argan Oil & Cranberry.


Don’t want your hair to look greasy after a few days? Invest in a good dry shampoo, which will prolong your time before washes. Plus, it gives texture to the hair, making it easier to style.


Another must-have product is a heat blocking spray like Fructis Style Sleek and Shine Flat Iron Perfector. Applying a heat protector before using your flat iron, blow-dryer or curling iron will provide protection and add moisture to your locks. Make sure to pick one that’s not heavily tinted, as it could deposit colour on your hair and ruin your new bold look!


The New Olia Bold Collection

Now that you know how to choose the right shade for you, will you choose Rose Gold, Deep Rose or Violet Red? The new Olia Bold range is the key to a fun, vibrant colour that improves your hair’s quality while giving you a super-trendy look! Its exclusive 60% oil blend made of natural flower oils achieves maximum colour performance; plus, it’s ammonia-free!

 


Go bold or go home with the new Olia Bold collection; 6 colours, 1 long-lasting, beautiful result!