Discover why charcoal is one of the most popular ingredients out there, and what it can do for your skin and hair.

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Over the last few years charcoal has become an increasingly popular ingredient within the skincare and hair care space – you’ve probably noticed it popping up time and time again in a variety of products, from face masks and soap, to shampoos and conditioners.

More about Charcoal

Charcoal, renowned for its powerful absorptive properties, acts as a magnet to draw out impurities from the skin and hair. But what makes it so effective, how does it truly benefit the hair, and which skin types will reap its rewards the most? Here, we’ve delved deep to answer all your burning questions…

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  • The charcoal that you see on the ingredients’ list of some of your favourite skincare products is of the activated variety. Put simply, our charcoal is processed from renewable sources in a way to obtain an extremely porous raw material, which gives it a large surface area for absorption. This porosity is very interesting as it will absorb sebum, impurities, and pollution particles.

    Charcoal can also be found in hair care products such as our Magnetic Charcoal shampoo and conditioner that purifies and hydrates greasy roots and dry lengths. Gentle, yet powerful, Charcoal acts as a deep cleanser that brings balance to your scalp and hair.
  • When it’s used in skincare, charcoal is good for your skin has quite a few different benefits. Charcoal is known for its purifying properties thanks to its micro-porous structure with a very important adsorption surface. It helps absorb excess oil and remove impurities.
  • When it's used in hair care, charcoal is renowned for its purifying properties. Acting as a natural detoxifier, it attracts dirt and impurities from the scalp and hair, effectively removing them to leave hair feeling refreshed and clean. Notably, Whole Blends Magnetic Charcoal Purifying Shampoo and Conditioner harness these benefits, offering users a revitalized hair care experience. 

    The deep-cleansing action of charcoal combined with the formulation of these products ensures hair not only looks healthier but feels lighter and more vibrant.

  • It’s thanks to charcoal’s absorptive properties that it’s often used and targeted towards people with oily or acne-prone skin types. Not only can it help to absorb excess oil on the surface of skin to help reduce shine and the appearance of blackheads, but it can also help draw out dirt, oil, and other impurities to help clear and brighten skin and prevent future breakouts from occurring. And charcoal is even good for skin, even sensitive, when it is found in products suitable for sensitive skins such as Micellar Purifying Jelly Water.

  • Charcoal-based cleansers, masks or moisturizers,, like the Charcoal Pore-Purifying Face Serum or the Micellar Cleansing Jelly Water are ideal for acne-prone skin, delivering a clinically proven efficacy on imperfections.